Sarasota Sister Cities Plan
Draft Jan 15, 2014
Summary



On October 31, 2013 the Sarasota Sister Cities Board met to identify challenges to the organization and develop a plan to meet those challenges. The Board identified a number of challenges. The Board prioritized the challenges below, listing the four most important.

The four major challenges are:
  • Funding
  • Community Visibility
  • Future Leadership
  • Partnerships

The major ways to meet those challenges are:


Funding
  • Events and Fund raisers
  • Retain City Funding
  • Legalize Status for contributions
  • Hold events such as festivals, gold outings, workshops, balls
  • Raise membership dues
  • Increase membership, more corporate sponsors
  • Larger Tours
  • Grants
Community Visibility
  • Events and Festivals
  • Public Relations
  • Collaboration
  • Presentations
  • Activate speakers bureau
  • Re-establish Newsletter (4/yr)
  • Continue social media activity
  • Alliance Members
Future Leadership
  • Create Executive Vice President
  • Leadership Training / Succession
  • Involve new, younger membership
  • Hold quarterly meetings with keynote speakers to maintain membership, attract new ones.
  • Find mechanism to involve more student members
  • Identify / Involve Membership Resources
  • Review Membership Form / Tracking
  • Quarterly Member Meetings
  • Integrate New Members
Partnerships
  • Identify new key partnerships
  • Energize Alliance Relations
  • Festivals
  • Geographic expansion with other FL SC Organizations